Digital Marketing Fundamentals
Achieve Success with the Right Strategy
Digital marketing has become one of the most popular professions of today, especially after 2000. Controlling the digital life we live in as a brand or personally has become a huge advantage. Every profession now has a digital extension. Even if you are a realtor, teacher, doctor or locksmith, you can add great value to your business by existing digitally. The book in your hand will be a unique guide to extracting this added value.
INGREDIENTS
INTRODUCTION TO DIGITAL MARKETING
METRICS IN DIGITAL MARKETING
DIGITAL MARKETING CHANNELS
WHAT IS SEARCH ENGINE OPTIMIZATION / (SEO)?
SEARCH ENGINE MARKETING / (SEM) AND GOOGLE ADS
REMARKETING / REMARKETING
EMAIL MARKETING
SOCIAL MEDIA ADVERTISEMENTS
AFFILIATE
CONTENT MARKETING
DISPLAY ADVERTISING / DISPLAY ADVERTISING
MOBILE MARKETING
MEASUREMENT AND REPORTING